Our Sustainable Path

Making a difference every day through sustainable eating

Working together for a better future

The world is rapidly changing and we have to work together to make sure our resources are used in a better way to secure the future of our planet.

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Fish for Good

To safeguard the future of our oceans, we are committed to sourcing our fish responsibly. So when you choose our fish, you choose fish that's good all around.

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Captain's Fish Finder

Use our Captain's Fish Finder to find out where your fish comes from.

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How do we make a difference

In our rapidly changing world, we work collaberatively to tackle complex environmental issues.

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Sustainably Grown

We grow our vegetables and potatoes in line with sustainable agriculture practices, working to protect bees, butterflies, plants and people.

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Our Actions for a Positive Impact

External Awards

Birds Eye has been awarded the UK Frozen Brand of the Year by the Marine Stewardship Council (MSC). | Read more

Our Sustainability Report

Showing progress in a transparent way is one of our fundamental values and why we published our first Sustainability Report in 2017. | Read more

Our Packaging Promises

Birds Eye has a strict Packaging Policy to guarantee that all its packaging is fit for purpose. We also support the UK Plastics Pact to reduce the impact of plastic on the environment. | Read more