Our Partnership with WWF

We are proud to be partnering with WWF, the world's largest protector of biodiversity. We share a passion for protecting our climate and helping nature thrive. Through helping to protect our bees, butterflies and plants, we want to ensure our vegetables and the land they grow on will still be available for future generations.

Our Commitment

Today, as we learn more about the negative impact animal farming is having on the environment, more and more of us are choosing to eat less meat and more veg. And it’s not just because veg is healthy, high in fibre, nutrients and vitamins, it’s also the positive effect it can have on our environment, because eating more veg can reduce our carbon footprint.

Eating more sustainable VEG:

How do we make veg better for us? We make it sustainable. By working with nature and growing in our understanding of the environment, we can help to protect the wildlife, habitats and biodiversity that plants and crops need to flourish. Today, we grow our vegetables with the future of our planet in mind, to ensure a harvest for all our tomorrows.

What are we doing

We are working closely with WWF to identify and develop sustainable farming methods that will increase yield and have a positive effect on nature and the environment.

Our partnership will focus initially on two main projects centred around vegetable production.

One, a blueprint for landscapes that can increase food productivity through “nature-positive” farming approaches; the other, dedicated to measuring the impact of biodiversity at farm level to target interventions and find new ways of increasing pollinators to our fields. We are proud to be working closely to help take care of the planet. Visit WWF to find out more ways you can fight for your world www.wwf.org.uk


The Farmers we work with put a lot of hard work into growing our vegetables, continuously improving our farming practices, and are committed to achieving our ambitious sustainability goals, because we believe the hard way is also the right way.

Our Commitment

We are committed to sourcing 100% of our vegetables and potatoes through sustainable farming practices by the end of 2025.
As part of our 
Nomad Sustainable Agriculture Principleswe carefully assess the economic, environmental and social impacts of our farming practices using the Sustainable Agriculture Initiative Platform's Farm Sustainability Assessment (FSA).



Our Nomad Sustainable Agriculture Principles, shown in the wheel below, are all underpinned by the FSA. As a minimum, our farmers are working to the FSA silver level where you see our sustainability claim The wheel below outlines the principals which define Nomad Foods’ approach to agricultural sustainability, where regenerative agriculture and social economic capital work in tandem, where without one you can’t have the other.

The key principles

The 10 principles of the FSA framework are

1. Farm management & community
2. Plant material selection
3. Soil management
4. Nutrient management
5. Crop protection
6. Waste management
7. Water management
8. Biodiversity
9. Air quality and greenhouse gas emissions
10. Labour conditions


In sustainable agriculture, there is no one size fits all solution, so the framework allows our farmers to select a proportion of these in order to meet the minimum silver requirement.

Some examples a farm could adopt are :

A farm focusing on biodiversity, is given a plan that helps it work with natural ecosystems and wildlife to maintain clean air, fresh water and soil quality. Whereas soil management focuses on improving organic matter and reduce pollutants in the soil to keep yields consistent.

And of course, worker welfare is important, so farms can champion this with initiatives like collective bargaining and giving a voice to all employees on matters such as pay and working conditions.


The Gold performance level is awarded when a higher threshold of requirements is met – see image below. The approach gives a framework for continual improvement.  It is a third-party assessment, verified by independent auditors. Silver is for good farming practices and Gold is for practices that really stand out.